Articles

How to use Social Media Keyword Research to drive traffic to your website

By Patrick Nelson
Keywords

Keyword research.  Read more

Facebook Marketing - how to get started

By Patrick Nelson

Facebook is an impressive social media website and, most importantly, a website which we can use to find new prospects for our businesses, virtually for free.
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Getting a website professionally designed and right the first time

By Patrick Nelson

Planning, creating and carrying out a successful website design project is a complex and difficult task that requires more than just the ability to program in HTML.  Read more

Usability - Getting people to take action on your website

By Patrick Nelson


Usability is an essential component of successful, quality, professional website design.

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Website Optimisation: Search Engine Optimisation Copywriting

By Esther Nelson

Not so long ago, optimising web pages by writing SEO copy (copy that is written specifically to appeal to the search engines) was the main area of expertise for most search engine optimisation spec  Read more

Ecommerce and the Distance Selling Regulations

By Esther Nelson

Many of us have heard of the Distance Selling Regulations, but do we really know what it’s all about, and do we really need to know?  Read more

How to achieve success with Online Networking

By Esther Nelson

Social networking and bookmarking is an often-overlooked and under-utilised area of search engine marketing.  Read more

Website structuring for SEO

By Esther Nelson

One of the most important factors in SEO is the structure of your website.  Read more

Keyword mapping and strategy

By Esther Nelson

One of the most important aspects of any successful Search Engine Optimisation campaign is the use of keywords and a crucial element of that can be defined as keyword strategy.  Read more

Search engine optimisation: measuring

By Patrick Nelson

Achieve

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